Staff - Designworks Wellness Salon & Spa



Penny Veach & Lori Sindberg (Co-Owners/Cosmetologists/Master Artists)

"We have been in business together for over 15 years, cosmetologists for over 30. We take pride in our highly professional, yet welcoming atmosphere. Our team's focus is always on the guest from the very moment they walk into the door. Although we have been around for years, we continue to learn and keep up to date with Aveda's Continuing Education courses.

Whether you are a new or continued guest, we thank you for your loyalty and would love for you to meet each and every member of our staff. Thank you for choosing Designworks!"



Pam Gregorich (Cosmetologist/Master Artist)

"I have been a Stylist at Designworks for a little over 25 years. Pairing up with Aveda has given us the opportunity to create a one of a kind experience for our guests. I believe that being able to give that experience and make a difference in someone's life is the most rewarding part of my career. Come see us. Let us make a difference for you."

Wendy Kruse (Spa Manager/Cosmetologist/Master Artist)

"I have been a part of the Designworks team for over 25 years. My top priority is to provide excellent service to my guests, with customized Hair, Nail and Skin care, as well as Massage Therapy and Body Treatments. With advanced training and education, I am always eager to learn the latest trends and techniques, while allowing the guests to express their unique personality and distinctive style. Incorporating beauty, health, wellness and relaxation into a busy life, and selecting the right customized service for the guest to always leave them with vibrant, beautiful hair, nails and skin."

Jerica Hartman (Cosmetologist/Senior Artist)

"I graduated from the Aveda Institute in Des Moines, IA in 2011. I love having a career where I get to make people look and feel beautiful! My favorite thing about this industry is that we never stop learning, and that is something that I'm passionate about. I have done classes in Chicago, Minneapolis, New York, Des Moines (among others), with amazing educators to keep up with the trends."

Sierra Milam (Cosmetologist/Designer Artist/Aveda Ambassador)

"I have been a stylist at Designworks for 3 years. I truly found my belonging with Aveda. I'm passionate about the products I use along with the services I offer. I also love all the continuing education Aveda has to offer. I enjoy sharing my knowledge with my guests. I can't wait to see what my future has in store."

Breanna Uppena (Cosmetologist/New Talent)


Kaylee Bedtka (Cosmetologist/New Talent)

"I am a 2015 graduate of Capri College in Dubuque, Iowa. I joined the Designworks team because I loved the friendly and welcoming atmosphere. Being a newer talent, I am so excited to soak up all the knowledge I can, and make my clients feel like a million bucks when they leave the salon. I love being a beauty professional at Designworks!"

Kaitlyn Jackson (Cosmetologist/New Talent)

"I graduated from Capri College in Waterloo in June 2017. I love all things beauty, but my absolute favorite thing to do is style hair for weddings and other special occasions. Being a new talent, I am happily soaking up everything I can about Aveda! I've always wanted to work for an Aveda salon and have found my 'home-sweet-home' at Designworks! I'm excited to start my career with such a great team!"

Linda Wolff (Cosmetologist)

"I am privileged to say that I was the original founder of Designworks in 1984. I have made my way back to Designworks part-time, after recently closing another Salon and Spa that I owned in the meantime. I specialize in the art of Color, Cuts and Makeup."


Danika Zivojnovich (Licensed Esthetician/Makeup Artist/Aveda Ambassador)

"I began my career at Designworks as a receptionist. Being inspired by my co-workers and finding my passion for wellness started my journey to becoming an Esthetician and Makeup Artist. I enjoy bringing balance and a sense of relaxation to all my treatments. Incorporating Ayurvedic methods into my practice, I feel in touch with the natural and holistic side of skin care. My passion is to give each client the best treatment and knowledge our Salon and Spa has to offer."

Alea Frommelt (Licensed Esthetician)


Holly Hessling (Licensed Massage Therapist)

Gwen Lammer (Guest Relations Manager)

"I have enjoyed being a part of the front desk team at Designworks for over 10 years now. I've always had a love for the beauty industry and love that there are many different aspects to my career. I get the fulfillment of helping our guests, along with being able to utilize my creative skills doing website administration. I feel rewarded when I can make someone feel "at home" in our establishment and also feel great about themselves, which is what we as a team, consistently try to accomplish. I am always here to greet you with a friendly smile and offer any advice on your beauty essentials with the Aveda products I have come to know and love."

Danielle Chapman (Guest Relations Assistant Manager)

"I am happy to be a part of the Designworks Wellness Spa & Retail Center front desk team. My goal is to provide extraordinary customer service for both our clients and stylists. Without them, our team would be incomplete. I am here to assist you in any way that I can; whether it be providing you with product knowledge or pairing you up with the stylist that best meets your needs. I love to aid people in their everyday beauty needs. You won't leave here without a smile on your face and feeling like a million bucks! It's very rewarding working here at Designworks and being able to serve so many wonderful people."


Melanie Thier (Guest Relations/Inventory Specialist)

"I love working with people and helping them to look and feel wonderful through the services and products we offer. I also love that Designworks features the Aveda beauty line and I enjoy helping each client choose the best products for them. Everyone working at Designworks is welcoming and we aim to have our guests feel that way every time they enter our doors. I love seeing people ecstatic about their services - it's something we want every person to feel when they leave our establishment. We all work very hard to make our guests feel relaxed and leave with a smile on their face."

Leeza Klocke (Guest Relations Coordinator/Aveda Ambassador)

"I love working in a comforting environment that makes you feel at home. At our salon, we focus on your wellness and making you feel your best. My goal is to have every client walk into our salon and be greeted with a friendly smile and to walk out of the door with a smile on their face. I have also really enjoyed working with Aveda products. Aveda has a way of inspiring others to care for the world we live in, and I am very happy to be working at an Aveda salon!"








  Bios last updated December 2016


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